LIVE & REPLAYABLE CUSTOM EXHIBITOR WEBCASTS

Pull and Push Custom Exhibiting Information and Knowledge to Your Exhibitors with the Industry’s Most Accomplished Webinar Presenter – Exactly When They Need to Think About It!

Web-based technology is removing barriers to exhibitor access to the latest and best thinking on how to make tradeshows more productive and profitable. And Competitive Edge is leading the charge with customized, high-impact exhibitor webinars that deliver the right information at the right time to help your exhibitors more effectively value your show, plan, prepare, promote, work, follow-up and measure their results.

Since 1993, Jefferson has created and delivered almost 200 custom webcasts for show organizers. No other exhibitor trainer brings the webinar experience and impact Jefferson does. Give your exhibitors live desktop and replayable access to the ideas, strategies and techniques that have helped generate over a half a billion dollars in exhibiting results. Best of all, you can deliver at the precise timeframes in your show implementation cycle when your exhibitors really need to be thinking about and acting on the topics!

Competitive Edge’s Custom Exhibitor Webinars Are:

• Customized: We will work closely with you to identify the most important topics and information and custom brand the webcasts for a hand in glove fit for your show.

• Accessible: Exhibitors don’t have to leave their desk. Simply log-in and learn. Between the live webinars and the hosted replay access all of your exhibitors will know about and have 24/7 desktop access.

• Timely: Each webinar is strategically designed to deliver important information. address the critical exhibiting topics your exhibitors need to be thinking about -- at the precise time intervals they need to be thinking about them.

• Relevant: With increased pressure to justify exhibiting expenditures and generate measurable results each topic presented is highly relevant to your exhibitor’s most pressing challenges and concerns.

• Effective: Over the last 10 years the information presented has proven its power by generating over a half a billion dollars in measurable exhibiting results with Jefferson’s clients.

• Rewarding: Besides offering a value added exhibitor service and generating additional goodwill with your exhibitors, your investment can be easily recouped through improved exhibitor retention and increased spending on advertising/sponsorship opportunities and floor space rental.

Your Exhibitor Webinars Include:

• Custom marketing plan to generate maximum awareness and participation
• Show branded and customized PowerPoint presentation
• Downloadable electronic participant workbook to keep viewers fully engaged
• Optional : Fully supported and hosted web event center with invitation and registration manager, streaming audio, custom participant polls and an end of webinar participant survey and summary report along with 90 day hosted unlimited replay access and viewer reporting.

Our Most Popular Custom Webinars are: (click links below to view replays)

• High-Impact Pre-show Marketing: Increase exhibitor marketing activity and grow ancillary revenue
• Fast Track to Success for First Time Exhibitors: Manage FTEX exhibitor expectations and increase retention
• The Tradeshow Turnaround Program: Give exhibitors the 10 step plan that has generated over a half billion dollars in exhibiting results. Good for all levels of experience.
• Show Logistics & Operations: How to Avoid Headaches, Hassles & Save Money: Reduce phone calls and headaches with this custom event. We’ll work with you and your GSC to create a custom event that hits the operations bullseye!

Investment:  Only $2,950 for a single custom webcast. Volume pricing available. Please contact Jefferson to discuss your needs.